How Do You Systematize Culture?

How Do You Systematize Culture?

When someone asks me, “is there a system for culture?” I always laugh because I believe there is a system for anything and everything. One of the most common things that people think can’t be systematized is culture. In fact, if you don’t systematize your culture, you will lose it. Your company’s culture is what […]

How to Get Started Utilizing Virtual Assistants

How to Get Started Utilizing Virtual Assistants

Learn how Hergenrother Realty Group benefits from the help of Virtual Assistants and get tips for improving VA’s performance and longevity.   Hergenrother Realty Group’s success has been built and sustained with the continued work and dedication from some fantastic Virtual Assistants (VAs). On our current team of VAs, the average time with our team […]

How Realtors Use Social Media to Lead Generate

How Realtors Use Social Media to Lead Generate

Social Media for Lead Generation in Real Estate Social media is a Realtor’s database! It’s no longer a social platform for you once you are a Realtor, at least if you intend on letting that be known to the masses of your “friends”. Yes, you still need to be friendly and social in the appropriate […]

The Biggest Mistakes Small Businesses Make

The Biggest Mistakes Small Businesses Make

Marketing Mistakes Small Businesses Make Oftentimes with a small- or medium-sized business, marketing is not a priority immediately (when it should be!). Here are some of the biggest mistakes I see small businesses making when it comes to marketing: Not Investing in Marketing Talent Soon Enough Often small business owners don’t take the plunge into hiring […]

How to Build Company Culture

How to Build Company Culture

Building Company Culture When Your Team is Spread Out When I started with Hergenrother Realty Group in 2014, we had three teams in three states and fewer than 25 agents and staff. Today (January 6, 2017) we have 15 teams in 11 states and over 90 agents and staff. Our company culture is better than […]